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Fri, Nov 26, 2021 19:01
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Sonoco Expands Focus on Sustainable Packaging, Adding Recyclable Molded Fiber Packaging for Frozen and Refrigerated Meals

HARTSVILLE, S.C. (News release) -- Sonoco, one of the largest global diversified packaging companies, in partnership with Tellus Products, LLC, a company that produces USA grown and made, plant-based compostable packaging for foodservice products, announced the receipt of a prequalified label, Check Locally for recyclability from How2Recycle for the Natrellis line of food packaging.

Natrellis, a dual-ovenable package made with upcycled sugarcane fiber and other U.S. grown plant fibers features a highly engineered surface that delivers outstanding performance through the product's full lifecycle, providing consumers a great product experience. This performance helps maintain the package strength during all phases of use, preventing loss of food moisture and eliminating wicking through the package to outside surfaces. Sonoco also provides custom rigid lidding and flexible lidding for these market solutions. The flexible lidding is customized for strong heat-seals around the perimeter of the fiber tray lip, preventing leakage prior to freezing and freezer burn while maintaining adhesion during cooking and easy to peel consumer use. The rigid lid is developed to include a click audible sound, ensuring the product is sealed tight for transportation but easy for consumer use.

"Sonoco has long been thought of as a leader in packaging for the Frozen and Chilled Prepared Meal markets. Our business venture with Tellus combines decades of experience with packaging design, materials science and responsible sugarcane farming and milling practices with both companies' desire to provide sustainable packaging to consumers in a purposeful way," said Ernest Haynes, Vice President Rigid Paper Containers, North America. "High-quality refrigerated and chilled foods continue to grow as a category with consumer desires for more sustainable packaging. Using this novel Natrellis technology is a win-win for everyone."

Natrellis debuted in 2020 as the primary package used by PRIMAL KITCHEN® for its new line of frozen bowls and skillet meals, which are currently available at select retailers such as HyVee, Publix, Natural Grocers, Whole Foods Market and more. The new PRIMAL KITCHEN frozen line, which features meals made with grass-fed beef or cage-free chicken and a variety of vegetables, is its first launch into the prepared meals space. The PRIMAL KITCHEN brand focuses on delivering delicious condiments, dressings, marinades, avocado oils and pantry staples that incorporate fats, simple ingredients and uncompromising flavor.

"PRIMAL KITCHEN products are unlike any others you'll find in the grocery store," said Founder Mark Sisson. "Developing and offering frozen meals is a natural extension of our brand promise and a great solution for busy families and health-minded individuals alike. We're proud to use the Natrellis bowl because it aligns perfectly with our mission and values."

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