PARSIPPANY, NJ (News release) - Sun Chemical has acquired the assets and business of Transitions Digital Graphics, LLC.
Based in Santa Barbara, Calif., Transitions Digital Graphics is a leader in the development of changeable advertising signage and displays which utilize invisible ink.
"Transitions Digital Graphics is a technology company with a compelling advertising display solution that brings an interactive visual experience for consumers," said Mehran Yazdani, President of Sun Chemical Advanced Materials. "This acquisition will strengthen our strategic initiative in electronic packaging by providing exciting new solutions in point of sale advertising. It also supports our strategy of continued expansion into sustainable high growth, high value markets."
Customers will benefit from the synergies that will come by combining the complementary portfolio of products from Transitions Digital Graphics with Sun Chemical and DIC Corporation's full range of global technologies and resources.
"Joining Sun Chemical will accelerate our growth and entry into the global market with Sun Chemical's strategic CPG and converter partners," said Erick Couch, Chief Technology Officer of Transitions Digital Graphics. "We are excited to become part of an organization which encompasses values that we also emphasize, including quality, service and innovation."
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